Be the
answer.

A specialist headless Shopify and Next.js studio for premium DTC product brands. Custom-built, conversion-led, and engineered to be the brand ChatGPT, Perplexity, and Google AI Overviews name first.

5.0 from 4 Google reviewsBooking one retainer slot for Q3 2026

Manifesto

Built for the next era of the web.

Most studios still optimise for ten blue links. But search is becoming conversation and browsers are becoming agents. Your site has to win on both fronts: beautiful and conversion-led for humans, structured and citable for AI.

The old way

Rank fourth on a page of ten links. Hope they scroll.

Search as a list. Fourth place is the second page of nobody's attention.

The next era

Be the brand the AI names first. Cited, not ranked.

Search as an answer. One brand gets recommended out loud. We build you to be that one.

Lighthouse target
100
Standard build
4-6wk
From day one
GEO
Google rating
5.0

Services

Three ways to work together.

Standard Build

Cinematic sites that convert, built from scratch.

Custom Next.js or headless Shopify. Full brand kit, GEO and on-page SEO baked in, launch creative, and Shopify setup and migration handled end to end. You take ownership when ready.

£8,000from · 4 to 6 weeks
Explore the build

GEO and on-page SEO engineered in. Built to be the brand AI names, wherever your buyers look.

Where we go deep

A narrow stack. An open door.

Headless Shopify and Next.js are the engine. We work with any premium product brand on those stacks. The home wellness focus is where the deepest case studies will live.

  • Headless Shopify
  • Next.js
  • Custom apps
  • Home wellness
  • Recovery tech
  • Premium DTC

Why it matters

The website is no longer the destination.

People ask ChatGPT, Perplexity, and Google AI Overviews for recommendations. The model picks a few businesses by name and hands them over. If your site is not structured to be cited, you are invisible.

Generative Engine Optimisation is how you become one of those names. We engineer the signals the models weigh into every site from day one.

What a model weighsillustrative
  • Schema and structured datamachine-readable
  • Citable answer contentdirect answers
  • Entity footprintconsistent identity
  • Authoritative mentionsthird-party signals

We engineer all four into every build. Most agencies engineer none.

Process

From first look to live site.

Most agencies take three months and four people. I ship most premium product brand builds in four to six weeks, solo.

  1. Day one

    Teardown

    A free written teardown of your current site. Three specific issues, three fixes, annotated with screenshots. No pitch.

  2. Weeks 1 to 2

    Design

    Full brand and site design in Figma. Logo system, icon set, type, colour, components. Every page designed, not mood-boarded.

  3. Weeks 2 to 5

    Build

    Built in Next.js or headless Shopify. Custom components, no template layer. GEO and structured data from day one. Lighthouse 90+ on launch.

  4. Week 6

    Launch

    Domain cutover, analytics and pixel wiring, llms.txt, redirect map, Search Console, and launch creative your media buyer can run.

Tyler Stocks, founder of Stocks Local

Tyler Stocks

Founder · Designer · Engineer

Studio

The person you talk to is the person building your site.

I'm Tyler. Twenty years old, based in the UK, and every site that leaves this studio is designed and built by me, end to end. No account managers. No offshored teams. No template layer between you and the person making the decisions. You work with the founder, you get the founder's standard.

That means fewer projects, at a higher standard, with a direct line to the person making the decisions.

Signals

What clients actually say.

Every quote on this page is a public Google review. Verifiable, named, and unedited.

5.0
★★★★★4 reviews · Google

Super responsive and delivered to a high quality. Stocks Local are the way to go for website production.

George Blizzard

Web design · 2 weeks ago

★★★★★
  • Fast product delivery, excellent and flexible communication, instant bugfixing and long support for future extensions.

    Marcin Sodel · 3 weeks ago

    ★★★★★
  • Brilliant service. Great quality.

    Toni Avis · 3 weeks ago

    ★★★★★
  • Commissioned this designer to make a website, absolutely smashed it.

    Dovydas Kulvinskas · 7 weeks ago

    ★★★★★

Questions

Still wondering.

The questions I get asked most often about Generative Engine Optimisation, web design, and how the studio works.

  • Stocks Local was founded in 2025 by Tyler Stocks, a web designer and developer based in the UK. He runs the studio as the sole founder and personally designs and builds every site that leaves the studio in Next.js or headless Shopify. There are no account managers, no offshored teams, and no template layer between the client and the person building the site.